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Most companies buying carbon credits are not greenwashing

Environmental News Bits

Read the full story in Time Magazine. Today, we understand what “greenwashing” looks like: A company makes a deceptive claim to appear more environmentally friendly and mislead consumers. All … Continue reading Most companies buying carbon credits are not greenwashing This has been going on for decades.

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Can corporate greenwashing be proven empirically? Maybe.

Environmental News Bits

Read the full story in Anthropocene Magazine. In a first-of-its-kind global assessment, researchers found that having a sustainability board or an official climate-change initiative has little effect or even worsens a company’s carbon emissions.

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How Big Oil's spin doctors are influencing influencers

Corporate Knights

Cancelling oil industry greenwash There’s a growing consensus that the PR companies involved in greenwashed campaigns need to be held to account. Humble Oil (Now ExxonMobile) advertisement in Life magazine, June 1962 Edelman remains intransigent. She went on to testify before a 2022 U.S.

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Nature charities publish market principles in bid to combat greenwashing

Envirotec Magazine

The current lack of regulation for these emerging markets has led to concerns that poor quality or low ambition schemes could create a ‘wild west’ that allows certain industries or businesses to greenwash, while also missing out on opportunities to maximise benefits for nature and people.

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Beyond Bamboo is Unlocking Virtual Doors for Eco Conscious Consumers

3BL Media

The global hub is helping to accelerate the move towards more conscious consumerism by giving consumers confidence when purchasing planet-friendly items without them having to conduct research or face a barrage of greenwashing. Ethical and Sustainable Assessment System, developed in collaboration with Ethical Consumer Magazine.

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Cooking the books: The magical math of ‘climate-friendly’ meat

Corporate Knights

As Tyson’s VP of fresh meats marketing told Progressive Grocer magazine, “We are trying to be upbeat and different, with something that speaks definitively to [millennial and Gen Z consumers].” And Tyson isn’t the only one banking on planet-friendly meat to keep consumers coming back to the butcher.

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Nature-based solutions key to combatting climate change and biodiversity loss, says Lords

Envirotec Magazine

Pledges and financing risk being misdirected towards scientifically uncertain, poorly planned initiatives which have few lasting impacts other than to greenwash the activities of polluters. But we need nature-based solutions that are about more than just planting trees or providing ways for companies to greenwash their reputation. “In