3BL Media

AUGUST 31, 2022

This starts with how our brands show up in the marketplace and how travelers perceive us. Inclusion & Diversity in Travel Advertising Guidelines. This resource provides education and guidance on travel advertising imagery, content and language, and accessibility. The campaign was well-received and won a Campaign U.S.

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Development 130

3BL Media

NOVEMBER 16, 2023

today announced its newest national advertising campaign and increased donation goal of $29 million for the 2023 Subaru Share the Love ® Event , the automaker’s largest annual charitable initiative.  Spanish-language translated versions of the :30 and :15 advertising spots will run on Univision, Telemundo, and UniMas. CAMDEN, N.J.,

Manufacturing 147

Manufacturing Digitalization 147

3BL Media

FEBRUARY 11, 2022

DESCRIPTION: NEW YORK, February 11, 2021 /3BL Media/ – Nielsen announces the launch of its Diverse Media Equity program, which is designed to elevate the visibility of diverse-owned media companies with advertisers and agencies. As part of the new initiative, Nielsen releases the Diverse-Owned Media Audience Reach and Profiles report.

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Analytics Development 130

3BL Media

DECEMBER 12, 2023

Originally published on GoDaddy Resource Library By Katelyn Armas Tell us a little bit about yourself and what you currently do at GoDaddy. My biggest goal for the end of the year is to complete a lifestyle photoshoot of our first line of products and run paid advertising. I am a Lead UX Designer on the Front of Site team.

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Corporate Knights

JULY 28, 2023

It’s been a full court press of advertising, sympathetic columnists presenting one-sided opinions as if they were carefully researched facts , and reports such as the one recently published by the Canadian Chamber of Commerce that wouldn’t survive scrutiny as an undergrad economics assignment.

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Greenwashing Decarbonize Climate Change Banking 246

3BL Media

FEBRUARY 1, 2024

To us, the concept of “mindfulness” extends far beyond the satisfaction and pleasure our consumers feel when they taste our delicious snacks. In our 2022 State of Snacking report , 71% of consumers surveyed said that they snack at least twice a day. We’re intentional and mindful in the way we design, manufacture, and market our products, too.

Manufacturing 254

Manufacturing 254

ESG Today

JANUARY 18, 2024

The agreement follows the release in March 2022 by the EU Commission of a set of proposals to amend the EU’s existing rules aimed at protecting consumers from unfair commercial practices such as untruthful or aggressive advertising and providing consumers with information on products, to include considerations relating to the green transition.

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Greenwashing 113

Corporate Knights

MAY 17, 2023

s Advertising Standards Authority also said it would begin stricter enforcement of “unqualified” carbon-neutral, nature-positive and net-zero claims; companies will now have to prove that offsets , which have come under heavy fire, are effective. The companies agreed to pay the FTC US$3 and $2.5 At the same time, the U.K.’s

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Net Zero Greenwashing Carbon Offsets Banking 303

3BL Media

AUGUST 25, 2022

Brand Advertising v. Purpose Advertising: The Difference and Why It Matters. Join us to hear how corporate leaders are driving strategies around #ESG issues through a purpose-driven lens: [link]. SOURCE: 3BL Forum. Top-Tier Brands and Organizations All on 1 Stage. Main Stage Topics. Is Purpose Doing What It’s Supposed to Do?

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GreenBiz

OCTOBER 6, 2020

According to our latest polling of Americans in May, 43 percent of us are more concerned about climate change, 41 percent of us are more concerned about plastics in the ocean and 39 percent of us are more concerned about deforestation and environmental destruction than we were a year ago. So what are we doing with that worry?

Climate Change 520

Climate Change Digitalization Manufacturing 520

3BL Media

AUGUST 1, 2022

DESCRIPTION: Global attitudes about the LGBTQ+ community have evolved dramatically over the past decade or so, and with more choices for content than ever before, LGBTQ+ audiences are flocking to content providers—and advertisers—offering authenticity and inclusion. Read as: 71.8%

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3BL Media

NOVEMBER 17, 2022

today released a national advertising campaign in support of the 2022 Subaru Share the Love® Event , highlighting the causes that embody the Subaru Love Promise ® – the Subaru vision to show love and respect to all people, and pets, at every interaction to make the world a better place, simply because it is the right thing to do.

Manufacturing 246

Manufacturing Digitalization 246

3BL Media

NOVEMBER 30, 2022

Smart mobility and curbside management operator Tranzito and leading transit advertising specialist Vector Media will carry out this large-scale overhaul with world-class contractors to include global engineering, procurement and construction company Black & Veatch.

Smart Cities 100

Smart Cities Digitalization Manufacturing Development 100

Stacey Higginbotham

JANUARY 25, 2022

And at the conference itself, Twilio, Intel, Nvidia, PTC, Comcast, and scores of data analytics companies demonstrated how they’re using technology to make the physical retail experience as responsive and trackable as digital shopping. Most retail tech will be less visible than smart mirrors.

Digitalization 137

Digitalization Data Analytics Analytics 137

Corporate Knights

APRIL 18, 2024

With the help of US$61 million in grants from the US Department of Agriculture, cattle are enrolled in Tyson Foods’ “Climate-Smart Beef Program,” according to the product website, “for emission reduction from pasture to production.” Farming has no material effect on climate change.” Walmart Canada stocks 2.5

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Net Zero Regenerative Carbon Offsets Supply Chains 363

ESG Today

MARCH 24, 2024

This week in ESG news: Texas pulls $8.5

Supply Chains 93

Supply Chains Supply Chain Green Bonds Decarbonize 93

3BL Media

DECEMBER 19, 2022

The first-of-its-kind assessment weighs consumer sentiment against a brand’s sustainability communication, allowing marketers and advertisers to more effectively communicate their sustainability intentions in line with the expectations of their customers. Because long-term change requires us to combine science, strategy, and storytelling”.

Analytics 130

Analytics Social Sustainability Climate Change 130

Envirotec Magazine

MAY 23, 2023

Spearheaded by the Aluminium Packaging Recycling Organisation (Alupro), the ‘MetalMatters’ programme will use targeted social media messaging and local radio advertising, alongside an outdoor advertising campaign, to communicate the widespread benefits of metal packaging recycling.

Waste 98

Waste 98

Corporate Knights

OCTOBER 16, 2023

Procter & Gamble advertised it as healthier — more digestible — than pig grease. This probably isn’t the first time you’ve encountered a lab creation that’s advertised with a list of impressive stats about how it will save the planet. For at least 200 years, a great many Americans fried their potatoes in pork fat. Crisco took off.

Academics 283

Academics 283

ESG Today

OCTOBER 3, 2023

According to the ruling, Austrian Airlines gave a false impression through advertising statements such as “Fly CO2-neutral with us,” or “100% SAF.” The case marked the latest in a series of greenwashing challenges for airlines.

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Greenwashing Decarbonize Waste Development 103

3BL Media

OCTOBER 18, 2022

DESCRIPTION: We believe travel can restore; when people go on vacation with us, we want them to come home feeling happy, healthy, and well. Today, several states include additional gender designations and, in October 2021, the US Department of State issued its very first passport with an “X” – or non-binary – designation.

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3BL Media

MAY 12, 2022

As a global travel platform with more than 13,500 employees worldwide, 200+ travel sites in over 70 countries, Expedia Group uses travel to drive better understanding between people from different cultures and identities. This resource provides education and guidance on travel advertising imagery, content and language, and accessibility.

Development 189

Development 189

3BL Media

NOVEMBER 14, 2023

The third annual futurist event was held Friday, October 20, 2023, at the end of Advertising Week in New York. Hadiya Williams-Cain WrightOne Media Group +1 310-382-6679 email us here Visit us on social media: LinkedIn Instagram The hybrid experience took place in-person at an exclusive location in Manhattan.

Triple Bottom Line 147

Triple Bottom Line Development 147

3BL Media

APRIL 6, 2022

global advertising agency network to implement Salesforce Net Zero Cloud, an innovative, integrated real time data gathering and reporting tool to create greater accountability and transparency for its 2030 Social Impact strategy. SOURCE: dentsu international. DESCRIPTION: April 7, 2022 /3BL Media/ - Dentsu International is the first?global

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Net Zero Chief Sustainability Officer Digital Transformation Digitalization 100

3BL Media

JULY 27, 2023

Our People Tackle Bias and Spark Conversations We recognize that representation enables us to understand and serve billions of consumers around the world. With our employees and key programs, we create images and stories that reflect the vast, multifaceted audiences who use our products.

Supply Chains 173

Supply Chains Supply Chain 173

3BL Media

MARCH 8, 2024

GoDaddy Airo™ combines the latest AI technology with the ease of use we're known for – providing effortless and intuitive solutions to small businesses." .* Additionally, check out the latest campaign advertisements showcasing GoDaddy Airo™. Independents, Gourav Pani. Social media calendar with recommendations of when to ideally post.

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3BL Media

JANUARY 9, 2024

STEAM-based careers are all around us, but especially so at Comcast NBCUniversal. There’s engineering, sales, advertising, and creative design – these roles are out there for you.” We’re so excited to work with Comcast – an organization that shares our goal to inspire young students.”

Digitalization 147

Digitalization 147

3BL Media

SEPTEMBER 2, 2022

The members of the council have served as strategic advisers who provide us with objective and candid insight on company initiatives, particularly those focused on improving the customer travel experience. We also retained Walton Isaacson, a leading Black-owned advertising and marketing agency, as one of our agencies of record.

Digitalization 130

Digitalization 130

Corporate Knights

JANUARY 11, 2024

That doesn’t get us anywhere. What gets us somewhere is to show that there are CEOs who got it right. China did us a big favour in dropping solar energy prices [through subsidies and price interventions]. election) about his latest book. Here’s an edited and condensed excerpt from their conversation.

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Greenwashing Academics Waste 329

3BL Media

FEBRUARY 27, 2024

Research from McKinsey found that a third of organizations are using AI regularly in multiple departments, and 40% plan to increase their investment in the year ahead. Everyone should be learning how to work with AI and, for example, exploring how to use prompts effectively. million views !

Analytics 147

Analytics 147

3BL Media

FEBRUARY 16, 2024

Using this gift [NRG’s nomination] with the Houston Chronicle [Houston Give charity ad], we’re going to be able to tell our story and hopefully get that story into the hands of not only those who want to give more, but also those who are in desperate need of receiving more.” Bread of Life, Inc.

Development 147

Development 147

Chris Hall

SEPTEMBER 25, 2023

US regulator urged to prioritise enforcement of new rule to prevent greenwashing. Investors’ attention will turn to the upcoming ESG disclosure rule after the US Securities and Exchange Commission (SEC) adopted a new ‘Names Rule’ to improve accuracy and reliability of the naming of investment funds.

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Greenwashing 104

3BL Media

OCTOBER 23, 2022

The organization was recognized for driving its expansive Social Impact strategy across 145 countries and was the only marketing and advertising services business to claim an award. Receiving this independent accolade is extremely gratifying for us as a team, but it is also a reminder that there is so much more we can achieve together.”.

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Chief Sustainability Officer Net Zero Digitalization Development 100

3BL Media

OCTOBER 24, 2023

The SeeMe Index measures the inclusivity efforts of brands based on three key components that include advertising, product assortment and DEI commitments. To date, the campaign has raised more than US$500 million and funded 1,800 organizations around the globe.

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3BL Media

OCTOBER 31, 2023

This funding will allow us to expand our capacity-building initiatives, enhance our programming, and provide essential support for operating expenses. Their current program offerings encompass business planning, financial management, human resources, marketing, and advertising, as well as taxes and accounting. ABCC CEO Deshanna C.

Banking 147

Banking 147

3BL Media

MAY 16, 2022

Tell us about your path to leadership and your current role. Common Impact organized and facilitated skills-based volunteering to connect us with Charles Schwab employees to address this challenge. SOURCE: Common Impact. I remember my first job interview when I was asked what I wanted to be in five to ten years.

Development 244

Development 244

Chris Hall

JANUARY 18, 2023

Regulators, including the US Securities and Exchange Commission (SEC), UK Financial Conduct Authority (FCA), the European Securities and Markets Authority (ESMA), and the Australian Securities and Investment Commission (ASIC), have taken steps to address issues surrounding greenwashing despite ramping up efforts. .

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Greenwashing Net Zero Climate Positive 52