Nielsen Study Finds Hispanic Representation on Both Sides of the Camera, Drives Bingeability and Cultural Watchability for Latinos and New Audiences
3BL Media
SEPTEMBER 22, 2022
When looking at top bingeable content (a score of 3 or more), Hispanic talent has a significant contribution. It's clear that inclusion plays a significant role in bingeability and cultural watchability in content for Latinos," said Stacie de Armas Nielsen's SVP of Diverse Insights and Initiatives.
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