Download Greenwashing Net Zero Zero Carbon 
B the Change
FEBRUARY 4, 2023
That means avoiding “greenwashing,” or false communications about environmental action. Greenwashing is a big problem. You’ve probably heard of greenwashing. We define greenwashing and explain why it hurts your company. What Is Greenwashing? Greenwashing can be either intentional or unintentional.
3BL Media
APRIL 25, 2022
But in the worst-case scenario, it can easily become a vehicle for greenwashing—a marketing push fueled by vague commitments that won’t be mentioned again until next year’s Earth Day. While greenwashing is still far too prevalent, many companies are being recognized [3] for their substantive sustainability efforts.
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