Seeking Health for People and the Planet: Kaylaan Is B Corp Certified
Kaylaan translates to “wishing you good health” in Nepalese. Just like our name suggests, we care not only about our customers’ health but also the environment’s. At Kaylaan, we work hard to set a good example. We believe in the collective power of small actions and are here to bring you products that have been thoughtfully designed, responsibly produced, and minimally packaged. The same respect we have for our planet is also extended to our customers who, through their purchases, will become part of our ecosystem. Transparency is critical in our relationship with our community, which is why we’re thrilled to share news of a major achievement that demonstrates that we do care about the environment dearly.
We became very concerned about the usage of plastic and the effects of climate change from the days of our company’s initiation. We expedited our project during the peak of the COVID-19 epidemic, combining our love for the sustainable lifestyle we were already leading with the creation of one basic product that is used by everyone on the planet: toothpaste. But not the kind of commercial toothpaste you’re used to — it’s toothpaste in the form of a tablet (rather than the kind that’s packed with all kinds of chemicals then packaged in single-use plastic that can’t be recycled and ends up in a landfill).
We’re proud to tell you that Kaylaan is a member of the Certified B Corporation community, which means that we are now one of the enterprises that balance profit and purpose by meeting the highest criteria of verifiable social and environmental performance, public transparency, and legal accountability. B Corps are speeding a global cultural transformation that will redefine economic success and help to create a more equitable and sustainable economy.
What is a B Corp?
We’re a B Corp, which means we’re part of a global community of leaders (over 5,000 businesses) that are using business to do good. Businesses that are certified as B Corporations have met the highest criteria of social and environmental performance, accountability, and transparency. They put revenues and growth to good use, benefiting their employees, communities, and the environment.
What is the importance of B Corp Certification?
Our business concept of promoting social and environmental change as a means to better the human condition, raise social consciousness, and alleviate poverty is directly aligned with being a B Corp. As the company grows and evolves, we’ll be able to closely monitor our performance versus our goals.
How did we become a B Corp?
The B Impact Assessment evaluates a company’s social and environmental performance in five major categories —governance, workers, customers, community, and environment —using reliable, independent, and verifiable social and environmental performance standards. The company must earn a reviewed minimum score of 80 out of 200 points and then sign the Term Sheet and B Corp Declaration of Interdependence.
What are the advantages of B Corp Certification?
B Corps have a lot of advantages. They gain consumer, community, and supplier trust; they are more likely to recruit and keep personnel, and attract mission-aligned investors. B Corps are by definition focused on continuous development, which leads to their long-term resiliency, as they go through the assessment process every three years to recertify.
B Corp Certification is comprehensive, rather than being narrowly focused on a specific social or environmental issue. And achieving and maintaining certification is a time-consuming process that requires collaboration across an organization’s teams and divisions. Verification includes documentation of a company’s business model; information about operations, structure, and various work procedures; as well as a review of potential public complaints and possible site visits, taking into account company size and profile.
Kaylaan’s business approach of encouraging social and environmental change to improve the human condition, raise social consciousness, and alleviate poverty is directly aligned with being a B Corp. As our company grows and evolves, we’ll be able to keep a close eye on our progress in relation to our objectives.
B The Change gathers and shares the voices from within the movement of people using business as a force for good and the community of Certified B Corporations. The opinions expressed do not necessarily reflect those of the nonprofit B Lab.
