What does green mean? Investors grapple with definitions and data

Read the full story in the Financial Times.

Coming up with accurate data on companies’ environmental, social and governance records has always been difficult for investors. Demand for so-called ESG funds may be high, but understanding where the green capital should flow is not always obvious. The problem is most often a lack of meaningful, reliable data…

The EU has now set out to rectify matters. Through a mushrooming array of rules and directives, the bloc is seeking to pin down what can be called a sustainable investment in its member states, as well as providing clearer reporting standards — although experts warn that initial results may be patchy.

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