How Collaboration Empowers the B Corp Community
B The Change Weekly: October 7, 2022
Delivered on Fridays, B The Change Weekly provides the most important and most relevant stories about people using business as a force for good. The newsletter features a weekly note from the B The Change team alongside insight and context on the stories we share here on Medium. Below is our latest roundup. To receive these insights directly in your inbox, sign up for B The Change Weekly today. Now on to the good stuff:
“We each benefit from society as society benefits from each of us.” — Shaun Russell of B Corp Skandinavisk on B The Change
As they pursue a more inclusive and resilient economy through their individual businesses, Certified B Corporations also find expertise and inspiration in their communities, as well as strength and solace when things get challenging.
This week’s examples put the spotlight on the power that B Corps find in community: from partnering with civic organizations on voting rights initiatives to collaborating with like-minded entrepreneurs on an impact-minded startup to joining forces for an industry makeover. Together, B Corps can amplify their social and environmental good — and create benefits for all.
Joining Forces to Build Knowledge of Voting Rights
As the fall midterm elections near, B Corps are partnering with civic partners and business networks to build voter knowledge and boost participation. Learn how The Body Shop and Tony’s Chocolonely are teaming to dismantle barriers for first-time voters with in-store activations and other special events, and find more Get Out The Vote ideas from other B Corps.
Teaming to Create an Impact Tool for Small Businesses
Small businesses looking to measure and report their impact can turn to a new tool developed by three B Corp leaders with input from others in the community. The product of their collaboration is Unit of Impact, an impact reporting platform that can be used to fulfill the legal requirements of a public benefit corporation and serve as a storytelling asset.
Coming Together to Protect Nature’s Beauty
More than 50 B Corps worldwide determined to change the beauty industry for good have joined to form the B Corp Beauty Coalition. While tackling the problems the beauty industry is responsible for, the collective action initiative looks to nature for guidance and inspiration. As Shaun Russell of B Corp Skandinavisk says on B The Change, “if beauty is defined as protecting the Earth before the self, then people need to choose beauty products best suited to this goal.”
Stay in the Know
Here’s your chance to catch up on recent articles:
- B Corps Collaborate to Build Voting Rights Knowledge: How Businesses Help Get Out The Vote with Civic Partners and Business Networks
- 3 B Corp Veterans Launch Social Impact Reporting Platform for Small Business: A New Option for a Fast-Growing Market
- Maker’s Mark Crafts a Recipe for Growth Through Collaboration and Regenerative Practices: Expanding With Purpose and a Commitment to Craft
- Killing the ‘Beauty Consumer’: Why the Wrong Words Are Sending Us All in the Wrong Direction
- Building an Inclusive Workforce with Second-Chance Hiring: How Company Values Drive Daily Operations at Working Fields
- B Lab and Finding Humanity: Podcast Series Recap: Catch up on B Lab’s Pilot Series with the Webby-Winning Podcast
B The Change gathers and shares the voices from within the movement of people using business as a force for good and the community of Certified B Corporations. The opinions expressed do not necessarily reflect those of the nonprofit B Lab.
