Packaging evolves in response to ‘unboxing’ videos flooding social media

Read the full story at Packaging Dive.

Packaging companies are redesigning products to help their customers build anticipation and excitement during consumers’ unboxing experiences.

Published by Laura B.

I'm a degreed librarian with over 30 years of experience as an environmental information professional. I'm currently the Illinois Sustainable Technology Center's Sustainability Information Curator and also manage the Center's strategic communications.

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