J.Crew launches swimwear takeback program

Read the full story at Fashion Dive.

J.Crew, in partnership with technology and logistics platform SuperCircle, has launched a swimwear take back program both online and through its chain of stores across the U.S., per a press release sent to Fashion Dive.

The program, which launched Feb. 22, allows customers to return used swimwear from any brand in exchange for a $5 credit that can be applied to any full-price men’s, women’s, or kids’ swimsuit, per the program’s website. Credits can be stacked up to $20, and swimwear can be mailed in or exchanged in-person at any J.Crew store.

SuperCircle, which raised $7 million in a pre-Series A round last year, has previously worked on textile recycling initiatives with apparel companies including Reformation and tentree.

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