article thumbnail

‘Carbon neutral’ and ‘net-zero’ claims face global greenwash crackdown

Corporate Knights

Back in 1986, an ecologist on a research trip to Fiji reportedly coined the term “greenwashing” in an essay critiquing a beachfront resort’s towel reuse policy. Four decades later, greenwashed marketing claims, did not, it turns out, come out in the wash. The agency only issues greenwashing fines only every few years.

Net Zero 303
article thumbnail

Why we can't cheat our way to net zero

GreenBiz

Sponsored: Just how much carbon offsetting is simply greenwashing? As a sustainability director, I have become versed in what it means for a company to manage its environmental impact.

Net Zero 410
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How a new wave of lawsuits is targeting airline "greenwashing"

Corporate Knights

A wave of anti-“greenwashing” litigation is seeking to hold major players in the aviation industry to account for sensational claims of being sustainable, low-carbon or contributing to net zero. Why greenwashing? It’s not hard to see why the aviation industry has provoked the ire of climate activists.

article thumbnail

Is Carbon Offsetting Worth It?

3BL Media

DESCRIPTION: Significant price spikes in the energy attribute certificate (EAC) and carbon offset markets have many companies are wondering whether environmental commodities are the right way to reach their goals, asking: is carbon offsetting worth it? Is carbon offsetting worth it?

article thumbnail

Net Zero Claims in UK Advertising and the Risk of Greenwashing

Chris Hall

Matthew Shankland, Head of Sidley Austin’s London-based Disputes Resolution Practice, outlines how i nvestor s can mitigate against the increased risk of greenwashing-related issues in company advertising. Under English law, there is no specific cause of action for, or law governing, greenwashing.

article thumbnail

Analyzing Carbon Offset Markets’ role in our journey to a net-zero world

Carlos Sanchez

Carbon offset markets have always been complex and controversial instruments to fight climate change. Reading this article, you will better understand the carbon offsets market, carbon offsets controversy and the key initiatives to follow. Carbon Offsets Markets size. Introduction.

article thumbnail

Companies Who Communicate Breakthrough When Facing Greenwashing Scrutiny

3BL Media

This week we’re diving into the scrutiny (earned or not) brands face when they make net-zero promises. Companies are facing increased investigations into their strategies, plans, and commitments to reduce their GHG emissions – not just get to net-zero, which can be overly reliant on carbon offsets.